01.
UX Research · Sarthi

Bridging generations
through mobility design

Enabling independent travel for ageing adults, while quietly keeping families in the loop.

UX Research Systems thinking Field interviews Ageing & mobility Sarthi
Sarthi Safe screen, emergency support in the moment
Role
UX Research & Strategy
Type
Self-initiated · Systems
Methods
15+ interviews, expert consults
Outcome
Research → product direction
Context

Mobility is not a routing problem. It's a confidence problem.

This self-initiated project treats mobility as a systems challenge shaped by ageing and independence. Research revealed how physical, cognitive, and emotional factors, combined with distance from family, shape how older adults navigate and decide whether to travel at all.

I designed experiences that enable independent travel while supporting family collaboration, shifting mobility from an individual task to a connected experience, measured through trip completion, user confidence, and shared planning.

Problem · When accuracy isn't enough

The trip is decided long before the app opens.

At 9:30 PM, a 62-year-old prepares to leave a family gathering. She pauses, not at the door, but mentally. Before stepping out, she runs a quiet calculation:

  • Is the route familiar enough?
  • Will it feel safe at this hour?
  • What if something goes wrong, can I handle it alone?

She hasn't opened a navigation app yet. But the decision to travel has already been made, or abandoned.

Thesis

Mobility systems are built on a flawed assumption: that navigation is an individual, deterministic task. For older adults, mobility is actually:

  • Probabilistic, things go wrong.
  • Contextual, the environment matters more than the map.
  • Distributed, decisions are shared with family.

This project reframes mobility from a routing problem into a confidence system operating across people, time, and uncertainty.

Scale of the problem
0%
higher mortality risk in older adults linked to restricted life-space.
0
limit independent travel after a single disorienting experience.
0%
of interviewed families acted as co-decision-makers in travel.
Research approach · Head, Heart, Hand

Three modes of inquiry, from macro root-causes to micro decisions.

The research combined systems thinking with design thinking, so macro-level root causes translated cleanly into micro-level design decisions.

HEAD

Strategic intelligence

Secondary research to map the domain, market gaps, and systemic root causes before any fieldwork.

HEART

Human insight

In-depth interviews and expert consultations using purposive + snowball sampling for genuine diversity.

HAND

Design execution

System maps, empathy maps, and personas translating multi-layered insight into design direction.

Mapping invisible barriers, six interconnected domains, aging, mobility, localization, accessibility, digital navigation and social inclusion

Reframing the problem, five failure domains

Abandoned journeys rarely trace back to a single cause. Five failure modes compound on one another:

01

Behavioural

Users abandon journeys not from inability, but hesitation.

02

Environmental

Poor lighting, broken sidewalks, unsafe crossings.

03

Trust

A single wrong instruction leads to long-term disengagement.

04

Cognitive

High information density meets declining processing ability.

05

Social

Family support exists, but is never integrated.

From the field

Pain points, in their own words.

"In Goa, around 2 AM, our cab followed the map to the wrong location despite the correct address, leaving us stranded on an isolated street. It felt really unsafe."

Interview participant, 58

"If my eyesight worsens I'd rely more on audio, but using audio and visuals together drains the battery fast, especially on a basic phone."

Interview participant, 64
Pain points

Four insights that reframed everything

Ageing is compounded, not singular

Physical, cognitive, and emotional changes overlap. Apps fix one impairment at a time, missing how challenges compound in a real journey.

Mobility is a family activity

Family networks act as co-decision-makers. Travel choices are rarely made alone, yet the tools assume they are.

Trust doesn't fail from errors

One mistake becomes a lasting barrier when there's no reassurance and no path back to confidence.

The environment is navigation

Feasibility depends on sidewalks, seating, shade, safe crossings, affordances no map accounts for.

Iceberg analysis

Surfacing the structure beneath the behaviour we observed.

Iceberg analysis, pattern, mental model and structure beneath observed behaviour
System map of older-adult mobility
System gaps

Where today's systems quietly fail older adults.

Older adults don't optimise for speed or efficiency. They optimise for predictability, familiarity, and perceived safety.

Instructions optimise for efficiency, not comprehension

Turn-by-turn density assumes fast processing the user may not have.

Safety anxiety is invisible to the system

Fear, especially for older women in unfamiliar areas, is never recognised or addressed.

Decisions are rarely made in isolation

Family act as implicit co-decision-makers, but systems enforce a solo model.

Accessibility is static; needs are dynamic

Participants had assistive features but used them inconsistently as context shifted.

Assistive modes used inconsistently across changing context
Opportunities · How might we

Three reframes to design toward.

RECOVERABILITY

How might we help older adults recover from uncertainty mid-journey, without losing confidence or control?

CONNECTED INDEPENDENCE

How might we preserve independence while integrating family as a passive support layer at critical moments?

CONFIDENCE OVER ACCURACY

How might we shift navigation from accurate directions to continuously reinforcing confidence?

Design pillars

The principles the product had to embody.

Recoverable trust

Design for reassurance, safe fallback, and confidence recovery. Trust shouldn't depend on perfection, it should survive failure.

Adaptive perception

Design for multimodal, context-aware interaction. Interfaces should flex to human limits, not the other way around.

Collaboration

Design for distributed decisions and invisible support. Independence is enabled by support, not the absence of it.

System re-architecture

Confidence, designed across the whole journey.

Pre-tripConfidence seeding

Instead of route optimisation

  • Landmark-based previews
  • Familiarity prioritised over efficiency
  • Collaborative planning with family
During tripContinuous reassurance

From instructions → validation

  • "You're on the right path" signals
  • Context-aware cues, not step-by-step overload
  • Adaptive multimodal feedback
BreakdownRecovery system

Instead of "Recalculating…"

  • Safe fallback points, known, trusted places
  • Human-readable recovery steps
  • Escalation paths that notify family when needed
Post-tripConfidence memory

Reinforce the win

  • Reinforce successful journeys
  • Reduce hesitation in future decisions
Impact · Measuring what matters

Speed was the wrong metric. So I designed a new one.

Traditional KPIs, speed, route accuracy, miss the point. This project introduced the Life-Space Score: a 0–120 index of distance, frequency, and independence of real-world movement. A rising score signals quality of life, not task completion.

72 /120
Active
Regular independent travel across town.
0 · Homebound60120 · Expansive
Drag to see how the score reframes independence →
Trip completion, journeys completed that wouldn't have been attempted before.
User confidence, willingness to travel independently in unfamiliar contexts.
Family engagement, frequency of shared planning and journey tracking.
Reflection

We equate independence with the absence of support. In reality, independence emerges when support is reliable, ambient, and unobtrusive.

The future of mobility isn't getting people from A to B faster. It's ensuring they never feel lost while getting there.

Next case study
Designing for zero-delay decisions